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Dear madams and gentlemen!
We would like to invite you to participate in the 2nd Forum «Festive decoration. Advertisement and Information» will be held on 4-6 April 2012 at the exhibition centre «LenExpo», Saint-Petersburg. It is undoubtedly a long-awaited and significant event which will unite on one platform the largest players of the city festive decoration market, operators of outdoor and transit advertising, ads and PR-companies, manufactures of business-souvenirs, representatives of branch Committees, specialized Higher Education institutions and etc.
Carrying out the Forum in April provides the opportunity for all who participates in decorating of streets and the areas, buildings and constructions, parks, squares, restaurants, shopping centers and the petrol station to conclude contracts with operators of festive decoration and outdoor advertising. All interested parties will have enough time for a concrete definition of the ideas, formation of projects and a choice of suppliers. It will allow approaching to orders according to plan and, thereby will save time, funds and other resources. Also there is a unique possibility to come into contact directly with manufacturers and suppliers of POS-materials, business souvenirs, and to order promotion from the leading advertising and PR-companies.
In advertising, as well as in any other fields, there are problems. The Forum is organized by Committee for Press and Mass Media Relations of Saint-Petersburg and JSC «ExpoForum». The core purpose of this Forum is to help specialists of this field to receive the freshest and concrete information, to offer ways of the decision-making of available problems. The extensive business program of the Forum helps in finding answers to any interesting question, as well as the competitive program in gathering some fresh ideas.
The key forum events:
«City’s policy regarding social advertising»
«State coordination in outdoor advertising»
«Aspects of the current legislation on outdoor advertising and information»
«Ideas Fair on festive decoration of Saint-Petersburg»
«Transit advertising»
- Authentic formats of transit ads development for advertiser
- Transit advertising in the modern society. International experience and experience of Saint-Petersburg
- How can you save ads budget, and also get the high quality ads company?
- Student competition on contest of social advertising “New Look”
To support existing, and also get new useful contacts you can on the awarding ceremony of contribution to advertising industry «Contribution to advertising industry».
The official support:
- State Unitary Enterprise «City Advertisement Center»,
- Advertising Council on advertising of Saint-Petersburg,
- Association of communication agencies of Russia,
- St. Petersburg State Enterprise «City advertisement and information»,
- Coordinating council on advertizing at the Interstate council for Antimonopoly Policy in CIS countries.
The Forum «Festive decoration. Advertisement and Information» – possesses a number of significant advantages which help the company run successful business. It is an effective ground for the business communication among Russian and foreign specialists of advertising area where they can share their experience and exchange with fresh ideas, the latest technologies and the prospective development of industry.
The Forum 2011 attended over 5 thousand visitors where 90% were specialists. More then 50% of visitors represented different regions of Russia and CIS countries, and 10% - were foreign visitors. The great majority was of companies. The Forum was interesting not only for specialists from St. Petersburg, but also from Moscow, Novgorod, Pskov, Petrozavodsk, Ulyanovsk, Vladivostok, Irkutsk and Severodvinsk. The list of foreign participants included specialists from France, Germany, Czech Republic, Ukraine, Estonia and Finland.
The Forum «Festive decoration. Advertisement and Information» – the most significant and central event of B2B in the North-West region which covers all fields of advertising business on the one platform. The value of this event is that it allows analyze issues of ads market progress and evaluate the ways of its development.
For more information about the Forum:
tel: +7 (812) 240-40-40, +7 (921) 334-07-10
E-mail: N.Udnikova@expoforum.ru
Exhibition venue: The exhibition centre “LenExpo”, Pavilion №7, 03, Bolshoy pr., V.O., St. Petersburg, 199106, Russia.
Participants’ opinions about the 1st forum “Festive decoration and city advertising 2011”
JSC "Commet" - Yulia Mazhurova (the chief of sales department): The participation in this forum helped us in terms of publicity. We brought forward not only our company resources, but also our role in the social advertising development in Saint-Petersburg. Undoubtedly, such event bears considerably significant social character which will definitely help to find new ways in advertising development, such as placing of social advertising, the latest techniques in festive decoration of the city. Moreover, it gave us the opportunity to meet potential partners and discuss our future projects with them. The important significance for us had the opportunity to directly communicate with residents of Saint-Petersburg through the congress format, receive feedbacks of our job from them. We would like to express our appreciation to people who organized this event and we would be glad to participate in similar events in a future.
JSC "Alyaska" – Nataly Osnova: Excellent. There is a lot to look at. We like to be a participant of such an interesting event.
“Yarkij Gorod” – Veronika Nikoladze (project manager): It was quite nice. There were many smart ideas, such as the idea with the dirigible – I liked it. In general, everything was fine! Perfect! It is quite hard to organize.
Association of outdoor advertising operators – Lyubov Magaga: In general, the forum was fine. We received a lot of information about ads market and its members.
